1. What is predictive analytics? Predictive analytics is a method of using data to make predictions about future events or behavior. It can be used in a number of different fields, including marketing ...

Given the current economic climate and continued scrutiny on the state of the healthcare industry, hospitals and physician practices must learn to adapt their business practices or continue to fall ...

Marketers are constantly thinking of new and more efficient ways to engage with their customers. According to “How Predictive Analytics Helps Cox Communication Tune in to Customers,” a Forbes Insights ...

Predictive analytics offers brands a powerful tool to boost customer retention and improve the customer experience. By leveraging data and predictive modeling, brands can gain granular insights into ...

The primary objective of predictive analytics is to predict future events or outcomes from their baseline characteristics using appropriate models. For instance, predicting high-risk and low-risk ...

Zohar Bronfman is the cofounder and CEO of Pecan AI, a predictive analytics platform making advanced AI accessible to business teams. For decades, predictive analytics was a capability largely ...

Colleges and universities are under a lot of pressure to meet enrollment targets, retain existing students, and see them through to graduation — all while operating under strict budget constraints.

Clay Halton was a Business Editor at Investopedia and has been working in the finance publishing field for more than five years. He also writes and edits personal finance content, with a focus on ...

Dr. Chris Hillman, Global AI Lead at Teradata, joins eSpeaks to explore why open data ecosystems are becoming essential for enterprise AI success. In this episode, he breaks down how openness — in ...

Hospitals and health systems can be quite good at leveraging business intelligence tools to better understand their organizations, from analyzing the demographics of the patients they serve to ...