This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated. Warner Bros. Discovery unveiled a streaming ...

Warner Bros. Discovery announced during Wednesday's Upfront presentations that its big streaming app, Max, will be rebranded once again. And it's a name we're all familiar with. It's "the plot twist ...

Max is returning to the name it had when it launched in 2020: HBO Max. The rebrand will take place this summer, Warner Bros. Discovery revealed Wednesday at its upfront presentation to advertisers in ...

Max is changing its name back to HBO Max, and much like The Joker in one of Warner’s DC Universe films, I can’t stop laughing. Three years have passed since the mega-merger that birthed Warner Bros.

It’s not Max, it’s HBO Max. Warner Bros. Discovery has decided its streaming service Max would once again benefit from being associated with the most prestigious brand name in TV history. The company ...

As Netflix strikes an $82.7 billion deal to acquire Warner Bros. — including its film and TV studios, plus HBO Max and HBO — many subscribers are wondering what that might ultimately mean for their ...

The streaming landscape just got a whole lot more interesting as Netflix is officially acquiring Warner Bros. Since WB is the company behind HBO Max, this will mean a significant shift for subscribers ...

Would a streaming service by any other name smell as sweet as the anodyne and largely meaningless “Max?” Uh, yes, and probably be a lot more popular long-term with consumers around the planet. At this ...

Just as we were growing accustomed to the term “Max,” HBO Max will soon revert to its original name. The head-spinning move, slated to take effect this summer, was announced Wednesday morning during ...