When most people talk about a book changing their life, they’re talking about a book they read — a book that changed their perspective or way of thinking. But for many authors, writing a book can be ...

A business book can be a strategic asset fostering new revenue streams, but it rarely yields significant profit from royalties alone. Effective marketing and an established platform are crucial for a ...

After over four decades in commercial real estate brokerage and 10 years writing this column, I thought I knew how to tell a story. Then I decided to write a book. And I’m pleased to say it’s ...