The default Google Analytics code tracks how your website visitors interact with your website's pages, but it doesn't track clicks on links within the pages. To track affiliate links or any other ...

In December, Google Analytics rolled out the new "ga.js" tracking code, and while not everyone needs to upgrade, Caitlin Minteer explains the benefits of migrating to the new system for those who have ...

The statistics generated by Google Analytics can help you to improve your website by offering insights about site visitors. To make use of Google Analytics, you need to add the tracking code generated ...

Opinions expressed by Entrepreneur contributors are their own. Google Analytics can do wonders for your business. If you have a website for your business and it’s not synced with Google Analytics, you ...

Google Analytics is a crucial part of any online marketer’s toolbox. Getting analytics data starts with a proper installation of the tracking code. Thankfully, Google Tag Manager makes this process ...

Benjamin is a business consultant, coach, designer, musician, artist, and writer, living in the remote mountains of Vermont. He has 20+ years experience in tech, an educational background in the arts, ...

Discover a powerful tool to help you deepen your understanding of how visitors are getting to and using your WordPress-powered website. Google Analytics is a free comprehensive tool that allows you to ...

If you are a marketer, you know just how important it is to keep track of your analytics, and there are plenty of resources to make sure you are your own analytics expert. These analytics help show ...

If you want to improve the experience of your website or app, or maybe you want to ensure the success of your business, you need to be analyzing user behavior. One of the easiest ways to do that is ...

Trying to setup Google Analytics on your website? It’s not as hard as you think. If you’re completely new to Google Analytics and need help from start to finish, here’s a step by step guide to help ...