Netflix is rolling out an overhaul of its user interface, including a beta version of its search function that adds generative AI tools. A prevailing objective of the revamp, which the company plans ...

With search today so full of AI slop and sites spamming SEO tricks, it’s not unusual for people to append “reddit” to their queries in hopes of finding useful answers to their questions. Google has ...

Google long ago filed a patent for ranking search results by trust. The groundbreaking idea behind the patent is that user behavior can be used as a starting point for developing a ranking signal. The ...